Thule North America has launched its first mobile application, targeting mobile phone consumers and with a fit guide at m.thule.com. This application includes specific fit guides for Apple iPhone and BlackBerry users, as well as a version for non-flash websites. The non-flash browser based version of the guide allows consumers to quickly access roof and rear mount specifications.

 The new mobile fit guide is not an iPhone application, but you can easily make it behave like one, here's how: